In 2014, LG Hausys carried out various notable projects related to acrylic solid surface Hi-MACs, a finishing material favored by global architects. We also became the first Korean automotive skin manufacturer to obtain Oeko-Tex Class 1, which we expect will increase our exports to European automobile makers.
Europe, which leads the world’s furniture market, takes up more than 50 percent of the global decorative film market (decorative surface finishes, etc.).
LG Hausys carries out aggressive strategies to export its ecofriendly products into this massive market.
We actively keep abreast of European market trends, making a conscious effort to introduce products into this market that reflect those trends.
We also carry out ambitious advertising and promotional campaigns, and hold seminars for local customers in that region,
to present information about LG Hausys' outstanding technology and design.